Hooters Introducing Line of Premium Spirits

Source: Hooters
Hooters, in partnership with United Spirits, is launching a line of premium spirits this fall, available at Hooters restaurants and select retail locations across the country.
The ‘Hooters Spirits’ portfolio will include Vodka, Gin, Dark Rum, Light Rum, American Whiskey, Cinnamon Whiskey, Tequila Silver, and Tequila Gold.

📰: https://t.co/J9EnvWrZuk pic.twitter.com/kPSWDVtDY4

— Hooters Spirits (@HootersSpirits) July 30, 2019

Hooters plans to incorporate their new beverage line into a a new line of signature cocktails at their restaurants.

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What goes together like our Original Style Wings and an ice-cold drink? How about debut of the No. 9 @HootersSpirits Chevy ZL1 and its driver @chaseelliott? See them together at @BMSUpdates on August 17! #HootersSpirits

A post shared by Hooters (@hooters) on Jul 29, 2019 at 11:01am PDT

According to the company, in preparation for the launch of the new liquor line, NASCAR champ Chase Elliott will drive a special No. 9 Hooters Spirits Chevrolet Camaro ZL1 at Bristol Motor Speedway on August 17. Hooters has expanded its sponsorship with Elliott and 12-time NASCAR Cup Series Champions, Hendrick Motorsports, to include the Bristol night race.