H&M Clothing Retailer to Launch Coachella-Inspired Collection
Even if you didn’t score a ticket to the Coachella Valley Music and Arts Festival, you can at least dress like a festival-goer. H&M clothing retailer is repeating a collaboration with Coachella, offering consumers a Coachella-inspired clothing and accessory collection.
The line, H&M Loves Coachella collection, will incorporate festival and boho-chic concert wear, including floppy hats, rompers, fringe, jumpsuits, denim cutoff shorts and more.
“We love Coachella because we enjoy its democratic spirit and the bonding experience it creates. To us, Coachella is about using fashion and music to express energy and that is what is reflected in this collection,” said H&M designer Ross Lyndon in a statement.
The Swedish clothing giant announced the collection will be available in stores worldwide on March 26.
H&M will also feature a pop-up shop at the festival, allowing customers to purchase their Woodstock-esque ensembles at the event.